Getting the Roadshow Up and Running

It’s been a busy month in many ways, including lots of theatre trips and concerts, quite a bit of time spent on the train to London.  As well as that, my colleague Lisa Harris and I, www.lisaharrismarketing.com, have been getting what we’ve started to call our ‘Roadshow’ up and running.  The Roadshow has arisen from our own mixture of theory and practice around new technology and social media.    As well as working together on a range of publications, we’ve found that our colleagues are very keen to find out how they can use social media in both research and teaching.  I blogged about this in an earlier post (22/09/09), Building an Online Academic Presence, where you can see the presentation I gave at The Robert Gordon University, in Aberdeen.  Since then, we’ve done a similar presentation for our Masters students, and today we will be delivering a shorter version of that for the University’s Digital Economy Strategic Research Group.  You can see the slides for these sessions on Lisa’s blog, http://www.lisaharrismarketing.com/research/presentation-to-the-digital-economy-research-group/ and http://www.lisaharrismarketing.com/events/how-your-digital-presence-can-help-you-get-onto-the-career-ladder/ .  Early next year, we’re hoping to give versions of this at Salford and, more exotically, the Norwegian University of Science and technology in Trondheim with my new colleague Ole Jonny Klakegg, http://www.ntnu.no/employees/ole.jonny.klakegg.  Our strapline for our academic colleagues is ‘Making Your Work WORK for You NOW’, which was actually coined by my old friend and colleague Rob Smith at RGU Aberdeen Business School, http://iws.rgu.ac.uk/abs/staff/page.cfm?pge=50368.  Peer-reviewed publications are all well and good, but can take 3-4 years to get into print which means they may well be out of date in fast-moving areas such as social media.  So if you want to have any influence now, you need to make your online presence work.  Anyway, must dash – got a presentationto give!